Together we are winning the world for Norwegian seafood

Norway exported seafood worth NOK 18.3 billion in October. This is a decrease of NOK 122 million, or 1 per cent, compared with the same month last year. Despite the decline, October was the second highest month for Norwegian seafood exports.

On October 14th, the kitchens of Le Cordon Bleu Paris were buzzing with creativity as recently graduated students took on the challenge of transforming Norwegian saithe into tasty dishes. The competition, initiated by the Norwegian seafood council, is meant to encourage French chefs to explore the diversity of Norwegian seafood.

Chef Daniel Canzian is Italy’s new Stockfish Ambassador, chosen by the Norwegian Seafood Council to promote Norwegian stockfish in major cities like Milan. Known for combining creativity with tradition, he will help reposition the product in a changing market and highlight its cultural heritage while inspiring new generations of consumers.

A balanced diet is important when it comes to physical performance, and according to Erling Haaland, Norwegian seafood is a great choice for a nutritious football diet. This year, the Norwegian Seafood Council (NSC) is ramping up the Haaland partnership, showcasing his commitment to a healthy seafood diet.