The Norwegian Seafood Council once again invites Norwegian exporters to participate at Gulfood in Dubai from January 26–30, 2026.

Gulfood is the largest trade fair in the Middle East and, according to the organizers, the world’s largest within the F&B segment.To accommodate the high demand for participation, the organizers have expanded the event across two locations. Proteins (meat, poultry, and seafood) and dairy products will remain in the main exhibition halls at the World Trade Centre, as in previous years, while fruits, vegetables, and other products will be relocated to Dubai Expo.

This year’s exhibition model will differ slightly from previous editions, and we are therefore launching a pre-registration for Gulfood 2026, with a deadline of June 6. The exhibition will take place from January 26–30, 2026. The Norwegian Seafood Council must soon confirm with the organizers the total square meter space required for the Norwegian pavilion.The stand model will resemble that of "Thaifex", meaning that each participating company will have an individual booth of approximately 9 square meters. The estimated participant fee will be around NOK 80,000–90,000 per company.

To guarantee a space for your company, we kindly ask that you complete the pre-registration by Friday, June 6. Please note that this is not a binding registration, and final confirmation will be required by August 15. The pre-registration form can be found at the bottom of this page.

If you have any questions, please contact the undersigned or Sverre Sander Stenseth.

We strongly recommend booking your hotel as early as possible, as accommodations tend to fill up during the exhibition period. The Norwegian Seafood Council stays at Novotel, located close to the exhibition area, as traffic and queues can be heavy around the opening and closing hours of the event.

By booking through the provided links, you will receive a 20% discount on available rooms at Ibis One Central, Novotel, or Ibis World Trade Centre, all of which are located near the exhibition venue.