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December, 2024
Italy Chosen for Salmon Investment Boost
This year, Italy was chosen as one of the markets for a new case investment project for salmon. The main objectives have been to increase learning and test new activities and approaches that can contribute to achieving the main goals set for the Italian market.
Price growth and increased volumes resulted in the highest value ever for Norwegian seafood exports in November
November, 2024
SIAL Paris: The World’s Largest Food Innovation Exhibition
In October, the 60th edition of Sial Paris took place right outside the French capital. This is the largest food innovation exhibition in the world, and 7500 exhibitors from 130 countries participated, bringing over 400 000 products to showcase to the 400 000 visitors.
Peak season for Norwegian Salmon in France
This year’s big salmon campaign in France has finally started, and as usual Norwegian salmon will shine both on and off-screen the whole season.
The Norwegian Seafood Council launches new Campaign with Haaland videos
Seafood ambassador and football star Erling Haaland is featured in the Norwegian Seafood Council’s brand-new videos, that highlight the importance of the origin and the craftsmanship behind seafood from Norway. The videos will be featured in campaigns across many markets and platforms.
All-time high for Norwegian seafood exports in October
Norway exported seafood worth NOK 18.5 billion in October. This is an increase of NOK 914 million, or 5 per cent, compared with the same month last year.
October, 2024
Strong September secures solid quarter for Norwegian seafood exports
Evolving retail channels in a disrupted global seafood market
NSC research has revealed more than three in ten seafood consumers worldwide are eating more seafood at home to mitigate rising costs. This change in dining behaviours can also be attributed to rising demand for convenience and the array of new sales channels on offer.
Conscious consumption and the shift to sustainable seafood
The pandemic drove greater concerns for health and wellbeing, leading more of us to pursue healthier lifestyles. Meanwhile, ethical sourcing has increased in popularity as concerns for environment and food security intensify.
September, 2024
August, 2024
July, 2024
June, 2024
How demand for transparency is accelerating digital transformation in the seafood industry
NSC research has revealed that 71% of seafood consumers say origin labelling influences their purchase of seafood. Meanwhile, governments worldwide are legislating for greater transparency and traceability in seafood value chains.
How "snackification" and innovation are transforming the global seafood market
NSC research has revealed that 3 in 4 seafood consumers say a wide assortment of seafood drives their choice of retailer. This desire for choice, alongside consumer interest in healthy proteins and on-the-go eating is sparking greater ‘snackification’ and innovation in the seafood industry.
Value growth for salmon and trout contributed to solid seafood exports in May
May, 2024
April, 2024
Fish and Chips the British Way
If you've been to England without trying Fish and Chips, you haven't truly experienced England! This dish is so quintessentially British that it's a must-try before heading back home. But you can also recreate the taste of England and Fish and Chips in your own kitchen. Learn more about this iconic dish, how it’s often made of Norwegian fish and how to prepare it here.
Decline in seafood exports in the first quarter
